Southeast Asia · Claude-native AI · Client acquisition open
AI Consulting · Southeast Asia

Production-grade AI, built on Claude — embedded in your team. Chilli designs, builds, and runs Claude-native AI systems for enterprises across Southeast Asia: agentic workflows, multi-channel AI assistants, and responsible AI governance — delivered by Claude-trained architects, governed for your regulatory environment.

Under the Chilli brand Built on Anthropic's Claude Southeast Asia Vietnam-delivered
Start a conversation → See our work

What we build

Five service lines.
One model.

We don't sell AI consulting in the abstract. We sell production-grade Claude deployments — embedded in your team, governed for your regulatory environment.

01 🔍
AI Readiness & Strategy
Map your AI landscape, identify highest-ROI Claude use cases, assess data readiness and regulatory exposure. Entry engagement for every client.
02 🏗️
Claude Architecture & Design
Agentic workflow blueprints, MCP-native integration design, RAG patterns, and governance aligned to Vietnam AI Law, MAS, and BNM.
03 ⚙️
Agentic Implementation
Embedded build team inside your environment. Production deployments, multi-channel AI assistants, eval suites and runbooks.
04 ⚖️
Responsible AI Governance
AI policy, audit trail design, human-in-the-loop frameworks, and regulatory submission support. Embedded in every engagement by default.
05 🔄
Managed AI Operations
Post-deployment retainer: monitoring, model updates, prompt iteration, performance reporting, and quarterly architecture reviews.
06 🎓
CCA-F Certification
Claude Certified Architect – Foundations programmes for client teams via DragonGate Academy. Every engagement ends with a Claude-trained client architect.

First showcase

We built it on
our own house first.

Before asking enterprise clients to trust our architecture, we deployed it ourselves — for the Chilli legal advisory practice.

Reference deployment
Chilli Legal Advisory AI — Immigration & Settlement Chatbot
Building now

A Claude-powered assistant handling immigration enquiries (US EB-5 / EB-3 / investor visas) and Vietnam settlement questions — across the Chilli website, WhatsApp Business, and Zalo OA. It triages leads, collects intake information, and escalates to human advisors.

Legal advisory is the ideal proving ground: precision matters, hallucination is unacceptable, and the human-in-the-loop design is non-negotiable. Exactly the standard we bring to every enterprise engagement.

Why this domain first
High-trust, high-stakes, real users, real regulatory constraints. If Claude behaves correctly here, enterprise clients can see exactly what production-grade responsible AI looks like in practice — before they commit.
Web
Channel
More channels coming
VN
Primary
AI Law compliant
Q3
Live target
2026
🌐
Website chatbot
Embedded in chilliconsulting.vn. Handles FAQ, lead intake, and case triage. Available 24/7 before the first human touchpoint.
💬
WhatsApp Business
WhatsApp Business API — meets international clients (US, SG, AU) where they communicate. Supports document collection and structured intake.
🟦
Zalo OA
Zalo Official Account — Vietnam's dominant messaging platform, 74M+ users. Essential for local market trust and enquiry conversion.

Why Claude

Reliability over
capability theatre.

01
Predictable, auditable behaviour
Claude's Constitutional AI approach produces models that behave consistently at production scale — not just in demos. For regulated industries, auditability is not optional.
02
MCP-native architecture
Model Context Protocol connects Claude to your real systems — CRMs, ERPs, databases, document stores. We build on MCP from day one, not as an afterthought.
03
The only SEA-native Claude specialist
Anthropic does not have a Southeast Asia office yet. Tier-1 SIs sell SEA but deliver from global benches with no local regulatory depth. We are built here — for here.
04
Metrics or it didn't happen
Every proposal has a specific, attributable ROI model. Every case study carries first-party metrics. We don't show demos that don't survive production.
Anthropic · Claude
Built exclusively on Anthropic's Claude
🎓
Claude Certified Architects
Our team is completing Anthropic's Claude Certified Architect (CCA-F) training. Every system we ship is built for production: evaluated, governed, and human-in-the-loop by default.
🏗️
Claude-native by conviction
We build exclusively on Claude — the frontier model setting the standard for safe, reliable enterprise AI. Not because of a contract, but because it's the right tool for regulated enterprise environments.
⚖️
Responsible AI, by default
Every engagement includes human-in-the-loop design, audit trails, and compliance with Vietnam AI Law, MAS, and BNM — not as an add-on, but baked into our architecture from day one.

Get in touch

Let's talk about
what you want to build.

We're in client acquisition mode — early engagements get founder-level attention from day one.

👤
Co-founders
Eelco Ebbers · LinkedIn ↗
Gary Nguyen · Minh Chau
✉️
📍
Base
Southeast Asia
🌐
💬
Reach us on
The same channels we build on
💼 LinkedIn
Send us a brief

Reaches us at partner@chilliconsulting.vn